Menu pricing calculator · Google Ads US monthly average 1,900
Menu pricing calculator
Target margin reverse-calculator with psychological price rounding ladders ($14.50 vs $15.00 vs $15.95) against food cost percentages and projected cover sales.
- Base Suggested Price
- $15.00 At exactly 28% target food cost
Psychological Price Rounding Ladder
How psychological price points impact food cost % and weekly gross profit across 250 covers:
| Menu Price | Food Cost % | Gross Margin % | Profit / Cover | Weekly Rev | Weekly Food Spend | Weekly Gross Profit |
|---|---|---|---|---|---|---|
| $14.50 Target | 29.0% | 71.0% | $10.30 | $3625.00 | $1050.00 | $2575.00 |
| $15.00 Target | 28.0% | 72.0% | $10.80 | $3750.00 | $1050.00 | $2700.00 |
| $15.50 Target | 27.1% | 72.9% | $11.30 | $3875.00 | $1050.00 | $2825.00 |
| $15.95 | 26.3% | 73.7% | $11.75 | $3987.50 | $1050.00 | $2937.50 |
| $16.00 | 26.3% | 73.8% | $11.80 | $4000.00 | $1050.00 | $2950.00 |
| $16.50 | 25.4% | 74.5% | $12.30 | $4125.00 | $1050.00 | $3075.00 |
| $16.95 | 24.8% | 75.2% | $12.75 | $4237.50 | $1050.00 | $3187.50 |
| $17.00 | 24.7% | 75.3% | $12.80 | $4250.00 | $1050.00 | $3200.00 |